We Create Digital Marketing & Content Strategies to Drive Business Acquisitions

Make Digital The Core of An Integrated Go-To-Market Strategy

Marketing nowadays is getting technology-enabled.

As digital is no longer a silo, marketing needs to be integrated with your overall product development lifecycle to maximize customer outreach at all touchpoints.

Rooted as a Digital Solution Provider, we are experienced Engineers and Marketers who roll up our sleeves to work as your full-service extended team. We can combine traditional content and communications strategy with advanced technologies – including Programmatic Buying, Artificial Intelligence, Data Analytics, Machine Learning, eCommerce & Mobile Apps – in your overall lead generation strategies.

We aim at driving business and generate results that ignite growth for your brand.

WEB, MOBILE, ECOM
& DIGITAL STRATEGY
SEO, SEM,
DISPLAY ADVERTISING
SOCIAL MEDIA &
CONTENT MARKETING
INSIGHTS
& DATA ANALYTICS

Integrated Multichannel Digital &

Lead Generation Strategies Across All Channels

The strategy we craft for you will be both pragmatic and custom-tailored to meet your needs and budget. We will evaluate the nature of your business and propose different marketing campaigns that run across owned, paid and earned channels that leverage our expertise across content and digital.

PAID MEDIA

Pay to promote to drive earned media, as well as awareness and direct traffic to acquire users & sales. These are fast and effective tactics to generate results to get exposure.

  1. Pay-Per-Click
  2. Display ads
  3. Retargeting and remarketing
  4. Social ads and targeting
  5. Social boosts
  6. Sponsorships
  7. Programmatic advertising
  8. Account-Based Lead Generation
  9. Print Ads & Content Syndication

OWNED MEDIA

It’s any web property that you can control and is unique to your brand. The more owned media you have, the greater chance to extend your brand presence in the digital sphere

  1. Website & Landing Page
  2. eCommerce Store
  3. Mobile App
  4. Search Engine Optimization (SEO)
  5. Blog and content hub
  6. Social media Community
  7. Email marketing
  8. Youtube & Video Channels
  9. Event & Onsite Promotions

EARNED MEDIA

If owned media sites are the destination then earned media is the vehicle to get people there. It is an essentially online word of mouth, so it is a long-term strategy that works along paid channels.

  1. Branding & Messaging
  2. Content Marketing & Copywriting
  3. Backlinking
  4. Online PR & Press Mentions
  5. Social media Interactions
  6. Influencer & Blogger Outreach
  7. User generated content
  8. Reviews & Word-of-mouth
  9. Event speaking opportunities

Project-Based

It’s ideal for those who have a specific project or marketing channel in mind. We can work with you to plan the tactics and define the KPIs as the project goals.

Retainer-Based

Perfect for lean business or companies with limited in-house marketing staff. We can work as your full-service digital extended team to plan and execute campaigns on both strategic and hands-on level.

WORKS WE DO

From Retail, FinTech, Logistics to IT companies, we work with them to design applications and develop digital outreach strategy that make technology an enabler for new business flow. As experienced software engineers and digital planners, we always skip the “talk” and ensure our solutions are delivered on time, and on budget.

Cerruti 1881

Email & SMS Marketing

Institute of Internal Auditors HK

Event Management App

B2B Online Marketplace

Go-to-market & Lead Generations

MobileEAT Food Delivery

Social & Digital Acquisition

About EGUSI

EGUSI is a Digital Solution Provider working with innovative start-ups and well-established corporations to transform how technology works for their business. 

We are software engineers and digital planners who focus on practical delivery. Be it mobile apps, eCommerce website, financial system, business application and platform, we take on a pragmatic approach towards planning and development.