Marketing nowadays is getting technology-enabled.
As digital is no longer a silo, marketing needs to be integrated with your overall product development lifecycle to maximize customer outreach at all touchpoints.
Rooted as a Digital Solution Provider, we are experienced Engineers and Marketers who roll up our sleeves to work as your full-service extended team. We can combine traditional content and communications strategy with advanced technologies – including Programmatic Buying, Artificial Intelligence, Data Analytics, Machine Learning, eCommerce & Mobile Apps – in your overall lead generation strategies.
We aim at driving business and generate results that ignite growth for your brand.
It’s ideal for those who have a specific project or marketing channel in mind. We can work with you to plan the tactics and define the KPIs as the project goals.
Perfect for lean business or companies with limited in-house marketing staff. We can work as your full-service digital extended team to plan and execute campaigns on both strategic and hands-on level.
The strategy we craft for you will be both pragmatic and custom-tailored to meet your needs and budget. We will evaluate the nature of your business and propose different marketing campaigns that run across owned, paid and earned channels that leverage our expertise across content and digital.
Pay to promote to drive earned media, as well as awareness and direct traffic to acquire users & sales. These are fast and effective tactics to generate results to get exposure.
Retargeting and remarketing
Social ads and targeting
Account-Based Lead Generation
Print Ads & Content Syndication
It’s any web property that you can control and is unique to your brand. The more owned media you have, the greater chance to extend your brand presence in the digital sphere
Website & Landing Page
Search Engine Optimization (SEO)
Blog and content hub
Social media Community
Youtube & Video Channels
Event & Onsite Promotions
If owned media sites are the destination then earned media is the vehicle to get people there. It is an essentially online word of mouth, so it is a long-term strategy that works along paid channels.
Branding & Messaging
Content Marketing & Copywriting
Online PR & Press Mentions
Social media Interactions
Influencer & Blogger Outreach
User generated content
Reviews & Word-of-mouth
Event speaking opportunities
EGUSI is a Digital Solution Provider working with innovative start-ups and well-established corporations to transform how technology works for their business.
We are software engineers and digital marketing planners who focus on practical delivery. We always take on a pragmatic approach towards planning and development.
From Retail, FinTech, Logistics to IT companies, we work with them to design applications and develop digital outreach strategy that make technology an enabler for new business flow. As experienced software engineers and digital planners, we always skip the “talk” and ensure our solutions are delivered on time, and on budget.